Archives for markpalmer

9 Powerful Examples of Artificial Intelligence in Use Today – IQVIS Inc.

Quick and simple article giving you a flare for what businesses and platforms are already using AI. Most of these have and do impact your daily life today – check them out and let me know your thoughts.

 

Source: 9 Powerful Examples of Artificial Intelligence in Use Today – IQVIS Inc.

21 Must read Digital Marketing Books in 2017

top digital marketing books to read

While 2017 is almost over, you still have some time to grab these books and get some reading done 🙂

 

Source: 21 Must read Digital Marketing Books in 2017

Small Business: How To Digital Marketing in 2018 | 247 Digital

Small Business: How To Digital Marketing

The digital landscape has become more complex over the past 5 years with the advent of new technologies, more social channels, and lots more publishers and content.

Today you are competing with so many publishers of content that compete for the same eyeballs that you are after – it becomes difficult to stand out.

Companies of any size need to spend the time developing a focused and intentional strategy for their digital branding. Gone are the days of building website and pushing content out to your social channels.

While this article is out of the UK, there is much relevance to all businesses in other countries.

 

Source: Small Business: How To Digital Marketing in 2018 | 247 Digital

Concerns Over the Growing Use of Robotics and Artificial Intelligence | Did You Know Science

Concerns Over the Growing Use of Robotics and Artificial Intelligence

A good general read on AI for those that are just looking to learn a bit more. It touches on most of the issues or concerns with AI moving forward. All things that we need to think about as this technology becomes more pervasive.

 

Source: Concerns Over the Growing Use of Robotics and Artificial Intelligence | Did You Know Science

The retail apocalypse: businesses anticipate closing stores and going online only within 10 years

An interesting article for all those retailers out there. Perhaps change does not happen as fast as we sometimes think, however it certainly does keep moving forward. With the eventual decline of physical retail space

With the eventual decline of physical retail space what are the important questions to ask ourselves?

  1. What will happen to all those empty spaces?
  2. What will be the impact on employment rates?
  3. How will this change to online stores impact customer service and relationships?

Thoughts?

[NEW RESEARCH] The retail apocalypse: most stores will shut up shop and go online only within 10 years

Source: The retail apocalypse: businesses anticipate closing stores and going online only within 10 years

The 2015 Analytics Software Market

Now that the books have closed on 2015, it’s time to look back and take in some of the changes in the analytics software market. There have been several..

Source: The 2015 Analytics Software Market

 

 

What We Saw and What We’ll See: Lessons and Predictions in Content Marketing – Sparksheet

In this time of transformative – some might say disruptive – change, we thought it would be a good idea to ask some bright minds around the world about the major trends of 2015 and what to look forward to in 2016.

Source: What We Saw and What We’ll See: Lessons and Predictions in Content Marketing – Sparksheet

Platform helps YouTubers streamline their online content | Springwise

Spotted on Springwise.com

 

Platform helps YouTubers streamline their online content | Springwise

I am a big Hootsuite fan and Epoxy is going to give Youtubers a great tool to manage and interact with your audience across social channels. Check it out below.

Platform helps YouTubers streamline their online content | Springwise.

eero – Blanket your home in fast, reliable WiFi

I came across this product via Product Hunt and conceptually, I love it.

I currently live in a 3 storey home and I am constantly challenged by my WiFi connection when I am up on the top floor of the house or outside around my house. I currently have my router setup in my home office in the basement which I get may not be optimal, however it is where I work each day.

I am definitely going to look into purchasing one of these little devices (or 3 of them) soon. Nothing like sitting out back on the deck and a beautifully sunny day getting all your work done using a great WiFi connection.

Check it out eero.

11 free tools to protect your online activity from surveillance

11 free tools to protect your online activity from surveillance

Privacy and your online security is something that all users need to put more energy behind understanding, protecting and advocating to ensure that the Internet remains a great place to share, learn and explore.

There are the obvious threats of hackers, however it could also be an issue with your government. Governments all over are using the web to keep tabs on their citizens for which many of us know little about what they are collecting and how frequently.

I recommend the use of various tools to protect your online privacy from browser extensions to password managers and more. The key to adopting a more private internet experience is understanding that the more private and secure you get, the more you may give up regarding your online experience. Most tools and software will restrict certain apps from running as they pose a potential risk for exposing your data, so just keep this in mind.

Check out the link below from Mashable which highlights some great tools to make you more anonymous on the web.

11 free tools to protect your online activity from surveillance.